LIFE HOUSE Palm Springs
SPACES & PLACES | BOUTIQUE HOTELS
A MID-CENTURY DESERT RETREAT ROOTED IN OLD HOLLYWOOD GLAMOUR
Tucked against the base of the San Jacinto Mountains, Life House Palm Springs is a mid-century desert retreat that feels like a step out of time. The hotel draws inspiration from Minerva Hamilton Hoyt, the conservationist who championed the preservation of California’s desert landscape. Here, the Coachella Valley’s natural beauty meets Old Hollywood ease—plush velvets, brass accents, and desert hues that shift with the light. A poolside restaurant, speakeasy lounge, and garden fire pit create spaces to gather or wander alone, while partnerships with brands like Le Labo and Osea add a thoughtful, modern touch. Named by Condé Nast Traveler as one of the Best Hotels in Palm Springs in 2024, the hotel has quickly become a stopover for commuters, festival-goers, and locals looking to slow down.
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Create a flagship property for Life House in Palm Springs—one that draws nearby commuters, groups, and festival crowds to a poolside retreat in a market built on large-scale events and buyouts. The goal was to craft a concept that stood out without feeling out of place.
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Rather than building a hotel that competed with the city's more commercial resorts, we created a space that feels like it belongs. Life House Palm Springs draws from the legacy of the desert’s early conservationists, blending natural textures and muted tones with subtle nods to Old Hollywood escapism. The result is a hotel that feels at once timeless and grounded—designed for those seeking a slower pace in a place where time stretches in the sun.
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The hotel quickly became a key player in the Palm Springs hospitality scene. The launch drew 150 unpaid influencers and local guests, generating 75M+ earned impressions. Within its first year, it was named one of Condé Nast Traveler's Best Hotels in Palm Springs. The hotel has since hosted large-scale festival programming, including performances by Coachella and Stagecoach acts like Barry Can’t Swim and Dasha. Ongoing partnerships with brands like Le Labo, Brother's Bond, Open Studios, and Osea have reinforced Life House’s mindful and sustainable ethos in the heart of the desert.
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Brand Strategy | Creative Direction | Content Creation | Web Design | Influencer Marketing | Social Media | Press & Digital Media | Programming | Brand Partnerships | Packaging & Graphics | Menu Development | Menu Plating
